Curated by
Creator
About Intention
Pieces that carry meaning
— and grow with you.
INTENTION creates clothing, wall art and accessories for people who want to live more consciously. Every piece pairs sustainably produced materials with a Word of Intention — a single word designed to anchor your day, your mindset, your purpose.
Words of Intention
Own your Energy.
With style and purpose.
Every piece and accessory carries a Word of Intention — words like Abundance, Presence, Balance, Gratitude. These aren't slogans. They are quiet, personal reminders woven into your day that how you show up matters. You choose the word that speaks to where you are right now or want to be — either way it's about owning the feeling now.
The Art
Original photography
by ClaraXenia
Every visual across the world of INTENTION — on the clothing, on the wall art, in everything we create — is original photography by ClaraXenia. Her work captures raw, honest moments: light through a window, the texture of water, the stillness between breaths.
Each image is carefully paired with a matching word. The apparel carries both the Word of Intention and the Photo Art. The Wall Art brings that same photography into your home — as daily visual and emotional intentions for the spaces where you live, work, and reflect.
Not sure which word is yours?
Find You
Words of Intention
A few simple questions will guide you to three Words of Intention that resonate with where you are right now — and the pieces that carry them into your daily life.
Made to Order
Produced only
when you choose it.
Every piece is made to order — one at a time, only after you place your order. This means zero overproduction and zero waste. Your piece exists because you chose it.
Orders typically arrive within 14 days and shipped from a hub as close to you as possible — we are global but local. You'll receive tracking and status updates once your order is in production. We believe the wait is part of the intention — a reminder that meaningful things are worth making with thoughtful intention.
Not sure about sizing? Every product page has very accurate and style specific size guide quiz, and here on the size guide page we are show casing all 9 as a personalized size guide to help you find the perfect fit.
Conscious Materials
Organic, recycled, or organic in conversion — every fabric is chosen with care for you and the planet.
Zero Waste
Made to order. Nothing is produced in advance. Your piece exists because you chose it.
Live with Intention
More than a brand — a practice of showing up mindfully, one word and one choice at a time.
