Words of Intention

Clothing that carries a quiet reminder.

Every piece in this collection is built around a Word of Intention, a quality you want to live from, like Presence, Balance, Gratitude, or Abundance. Each word is placed where you'll find it but others might not: inside the neck on t-shirts, on the back between the shoulders on hoodies, sweatshirts and long sleeves. A small detail you can return to throughout the day.

Every word is paired with original Photo Art by ClaraXenia, printed on the front. Its all connected. Hover or swipe a piece below to see exactly where the word sits.

Made-to-Order in organic (or in conversion) and recycled-blend cotton. No overproduction, no seasonal trends. One word. One image. One piece to live by.

What a beautiful message. The whole idea behind this is so well thought through.

Sofia · Instagram

This looks like really good quality. Love that it is made to order too.

Daniel · Instagram

Okay, I need one of these. The word makes it feel like more than just a hoodie.

Mara · Instagram

I need this Hoodie

Gabriel · Instagram
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2pieces, 15% off
3pieces or more, 25% off

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★★★★★ 5.0 Google Reviews

Carried and hung as statements

Words of Intention, to wear and to live with

Every Word of Intention begins with a photograph ClaraXenia took of something real, and the Word emerges from what that image quietly reveals. The same Word then travels: printed inside the neck of an organic cotton t-shirt where only the wearer knows it is there, across the back of a hoodie, a sweatshirt or a long sleeve at full size, or framed on its own as Word on a Wall, set in its own mark. Nothing is made in advance. Each piece is produced after you order it, as close to you as we can.

Clips from the people who wear our pieces, in their own everyday life

gubanovsergey
"This is Where He Stood"gubanovsergey wearing Patience€79,00
gubanovsergey
"The Urban Matrix"gubanovsergey wearing Oneness€59,00
jaanivgg
"Dancing in Colours"jaanivgg wearing Adventurous€49,00

Meet the creators

Questions

About this Word of Intention

It is not advice and it is not a goal. It is a word to reconnect with, in ordinary moments rather than extraordinary ones. Each one is set in its own mark and carried on something you wear, or framed for a wall. More on the thinking behind them on Words of Intention.

On a t-shirt it is inside the neck, close and quiet, for the wearer rather than for the room. On a hoodie, a sweatshirt or a long sleeve it runs across the back at full size. Framed it becomes Word on a Wall, the Word itself, set in its own mark.

The photograph comes first. ClaraXenia takes it, and the Word emerges from what the image reveals rather than being placed on top of it. That is why a Word and a photograph travel together on the same piece.

Something you meet on an ordinary day rather than something to achieve. The Way of Intention is where that is written out, including what conscious living means to us.

Yes. The same Word exists as apparel and as Word on a Wall, framed, so nothing stops you carrying one and living with another on the wall.

Delivering to Germany
Usually 8 to 11 days
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Made with care when ordered Produced as locally as possible Live tracking included 14 days to change your mind, free replacement if damaged or wrong Returns and shipping