Julia Hubbard

Curated by

Julia Hubbard

@juliahubbard.pt.travel.vegan

Be Intentionally and unapologetically YOU

Julia Hubbard

Chosen by Julia Hubbard

Every Piece pairs
a Word of Intention
with Photo Art by ClaraXenia.

Made to order across the globe, in organic and recycled cotton

Local free shipping above €69

Two pieces 15% off. Three or more 25%. Applied in the cart, no code.

Nothing is created until it is ordered

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The Julia Hubbard Edit

Every piece here carries the Word of Intention she chooses.

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Local shipping across Europe, the UK and US. Easy returns.

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3pieces or more, 25% off

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Not sure which word is yours?

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Why I chose
these Words of Intention

Each month I pick a Word of Intention that reflects where I am, and a piece that carries it. Here's the story behind each one.

Presence
This month September 2026
Organic Women's Oversized T-shirt
Julia Hubbard wearing Presence Julia Hubbard wearing Presence

Julia Hubbard's note

For me, presence is choosing to actually be in the life i have created, rather than always thinking about what comes next. LIving intentionally, enjoying experiences rather than accumulating things, and focusing on the journey rather than only the goal. Presence means being where my feet are. It means noticing the moment I am actually living instead of constantly planning the next thing, thinking about the past, or worrying about the future. It means putting my phone down and looking around. Listening properly when someone is talking to me. Noticing the view, the feeling of the sun, the sound of the sea, the food I'm eating, the place I'm in. Being present with my husband, with other people, and most importantly, with myself. It doesn't mean I have to stop having goals or thinking about the future. It means I don't want to be so focused on where I'm going that I miss where I am. And presence is a reminder that this moment isn't a waiting room for my future life. This is my life. So when I look at the word PRESENCE this month, I can ask myself: Am I actually here? Am I experiencing this moment, or am I already somewhere else in my head? What am I noticing right now? Can I put down the distractions and fully experience this.

Word of Intention

Presence

Presence is the art of being here, fully, without rushing to the past or future.

It is the stillness beneath noise, the quiet power of simply showing up as you are.

To carry presence is to meet the world with open eyes and steady breath, creating space for connection and truth.

It is not about doing more, but about allowing yourself to be, whole, aware, and alive in this very moment.

Photo Art

Cuba Girl

In the quiet of Havana’s night, she stands, still, yet full of presence. Her silence speaks louder than words, her gaze carrying stories untold, shaped by the rhythm of Cuba’s streets, shadows, and light. There is no performance here, no need for pose, only truth, resting gently in her eyes. In her silence, presence. Her stories breathe. A portrait of strength in stillness, of history folded into a single moment, alive with both mystery and belonging.

Where to start?
See previous picks from Julia HubbardClose
Faith
Jul July 2026
Organic Women's Oversized T-shirt
Julia Hubbard wearing Faith Julia Hubbard wearing Faith

Julia Hubbard's note

Faith This month's word is: Faith. This month, I've chosen the word faith. It's a word that can mean something different to everyone, and that's exactly why I love it. For some people, faith is about believing in a higher power. For others, it's having faith in themselves, trusting their instincts, or having faith that everything will work out, even when they can't yet see the path ahead. For me, faith is about continuing to take the next step, even when the outcome isn't guaranteed. It's trusting that the small actions we take every day are leading us somewhere meaningful, even if progress isn't always obvious. Life has a way of testing us, but faith reminds us not to give up. To keep showing up. To keep believing. Because sometimes the biggest breakthroughs come just after the moments we felt like walking away. So this month, I'm wearing Faith as a reminder to trust the journey, trust the process, and trust that what's meant for you is worth waiting and working for. What's your word for this month?

Word of Intention

Faith

Faith is the quiet flame that keeps glowing, even when the path ahead feels hidden.

It’s the trust that life holds you, that each uncertain step still carries you forward.

Faith isn’t blind, but open-hearted: the courage to believe in what you cannot yet see,

and the strength to keep moving with hope.

It whispers of possibility. Of doors not yet opened.

Photo Art

The Unwritten Path

Not all stories are written. Some are walked.

Briefly, in blue, softly, in snow.

In Budapest, at the hush of winter dusk, footsteps mark their way across a snow-covered street. The path glows faintly in the twilight, each step both fragile and certain, a moment etched in white before it fades. The stillness carries its own kind of story: unwritten, unfolding, waiting to be lived.

Where to start?
Grateful
Jun June 2026
Organic Unisex Hoodie
Julia Hubbard wearing Grateful Julia Hubbard wearing Grateful

Julia Hubbard's note

"To me, being grateful is about appreciating what I already have while still working towards what I want. It's taking time to notice the people, experiences, opportunities, and simple moments that add value to my life. Being Grateful helps me stay present, positive, and focused on abundance rather than lack."

Word of Intention

Grateful

Grateful is the quiet light that softens everything it touches, turning the ordinary into something precious.

It is the pause between breaths, the stillness where presence blooms, and the realisation that even the smallest moments carry infinite worth.

To be grateful is not to turn away from longing, but to recognise the fullness already here, the way life offers itself again and again in waves of connection, beauty, and chance.

It is the gentle strength that steadies the heart, reminding you that nothing is too small to hold wonder, and nothing is too simple to hold grace.

Photo Art

Circle of Life

At the edge of the ocean, a silhouette rises with arms outstretched, lifted in quiet gratitude.

Stripped of colour, the scene becomes elemental, the sea shimmering like silver, the sky unfolding in shades of shadow and light.

The moment feels timeless, like a salute to the horizon, a circle, almost unseen in the sky, carrying the flow of giving and receiving, of presence and belonging.

Here, life is not measured in endings, but in continuities, carrying strength, wonder, and joy.

Where to start?
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Slide to reveal the Photo Art on on each piece

Back · Grateful
Front · Grateful

Grateful · Hoodie

Organic Unisex Hoodie

Back · Faith
Front · Faith

Faith · T-shirt

Organic Women's Oversized T-shirt

Back · Presence
Front · Presence

Presence · T-shirt

Organic Women's Oversized T-shirt

Julia Hubbard's next

Word of Intention

Chosen next month

 

Find Your
Word of Intention

A few very interesting questions will suggest you a Word of Intention, and the pieces with the pairing Photo Art, that carry it into your daily life.

Find my word →

Pieces that carry meaning
and grow with you.

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INTENTION creates clothing, wall art and accessories for people who want to live more consciously. Every piece pairs sustainably produced materials with a Word of Intention, a single word designed to anchor your day, your mindset, your purpose.

Own your Energy.
With style and purpose.

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Every piece and accessory carries a Word of Intention, words like Abundance, Presence, Balance, Gratitude. These aren't slogans. They are quiet, personal reminders woven into your day that how you show up matters. You choose the word that speaks to where you are right now or want to be. Either way it's about owning the feeling today.

Original photography
by ClaraXenia

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Every visual across the world of INTENTION, on the clothing, on the wall art, in everything we create, is original photography by ClaraXenia. Her work captures raw, honest moments: light through a window, the texture of water, the stillness between breaths.

ClaraXenia signature

Each image is carefully paired with a matching word. The apparel carries both the Word of Intention and the Photo Art. The Wall Art brings that same photography into your home, as daily visual and emotional intentions for the spaces where you live, work, and reflect.

New Word of Intention.
Every Month.

Each month, Julia Hubbard chooses a new Word of Intention. A new piece drops here. Follow along and grow with her. Let her story guide you. Each word marks a chapter. Over time, your collection becomes a personal timeline of the intentions that shaped your year.

Grateful
Jun
Faith
Jul
Presence
Sep
Oct
Soon

Follow @juliahubbard.pt.travel.vegan for the next word reveal

Join the journey

Which of the Intentions can you relate to right now?

A new word is added every month as Julia Hubbard's collection grows

What intention are you
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Find your fit

Know your size
before you shop

AI No measuring · quick & precise

Tap a style to see its fit, then open the quiz. Measurements show size M by default.

Into Philanthropy?

We are building a new way to give back.
You take part in deciding where

Its mark is an open ring with a single dot. The ring is the work we share, the opening is what is still undone, and the dot is the person who chooses to take part.

Read more

Intention Circle is a long-term model Intention is building, designed to turn part of the value the company creates into resources for people, ideas and projects that move the world in a more conscious, compassionate and creative direction.

It does not exist yet. It is an experiment rather than a promise, and the questions below say plainly what has been decided and what has not.

The dot is anyone who takes part. The creator whose page this is, and you.

See what we are building

Take part

What should Intention Circle move toward first?

Your answer helps decide where Intention Circle begins.

Choose yours Close

Nothing here is decided yet. These are directions, not Words. Choose the one that matters most to you, and it becomes part of how we decide where to begin.

One answer per person, so choose with intention.

Tell us why →

Questions

About this Edit

The Words

A Word of Intention is a simple reminder of how you want to move through life. Each word stands for a mindset, from Presence to Abundance, and is written by hand before it becomes part of a piece.

It is not advice, and not something to achieve. It is something to return to.

This page grows. Each month the creator chooses a new Word of Intention, the one that reflects where they are right now, and the piece that carries it appears here.

The words already chosen stay. Over time the page becomes a timeline of the intentions that shaped their year, and yours if you follow along.

Ordering

Each creator has a welcome offer for the people who follow them. It arrives with their own link, so there is nothing to type. If you came here another way, choose a creator to follow and use theirs.

Intention's own bundle offers are separate and always on: two pieces take 15% off, three or more take 25%, automatically in the cart. The best available offer is the one you get.

Every Intention piece is made to order. Your garment or print is produced after you order it, in the design, size and colour you chose. Intention holds no inventory, so nothing is produced that nobody asked for.

Most orders arrive within 11 days, and often sooner. That is measured end to end, from the moment you order to the moment it is delivered, so it already includes the 1 to 3 days it takes to make your piece, and weekends and holidays. Every product page shows the expected delivery dates for your own country.

These are estimates, not guarantees. Weather, public holidays and carrier capacity can move them.

Fit and returns

There is a fit guide on this page. Choose the style you are looking at and it gives you the measurements for that exact garment, body length and half chest, size by size.

Cuts differ. A fitted t-shirt and an oversized t-shirt are not the same garment under a different name, so read the guide for the piece you are actually looking at. It is the simplest way to avoid a return.

Customers in the EU and the UK have 14 days from delivery to withdraw from the purchase, for any reason, on any product. Tell us within those 14 days, at returns@intentioncph.com or through the Return Portal, then send the item back within 14 days of telling us.

On apparel, tote bags and accessories your first return on an order is free, with a prepaid label. Further returns on the same order are at your cost. On framed Wall Art and phone cases, return postage is at your cost if you change your mind.

Anything damaged, defective or incorrect is always on us. Tell us within 30 days of delivery and add a photo, and we ship a free replacement or refund you in full. You do not need to send anything back.

In the United States you have 30 days from delivery to change your mind. That is our own promise rather than a statutory right. Write to returns@intentioncph.com rather than the Return Portal, and we register the return and send you a prepaid label. Your first return on an order is free.

Intention Circle

Intention Circle is a long-term model Intention is building, designed to turn part of the value the company creates into resources for people, ideas and projects that move the world in a more conscious, compassionate and creative direction.

Its mark is an open ring with a single dot. The ring is the work we share, the opening is what is still undone, and the dot is the person who chooses to take part. The dot is anyone who takes part. The creator whose page this is, and you.

It does not exist yet. Today it works in one direction: what you buy funds the company that is building it. No share of what you pay has been set, and nothing is collected as a donation. The one split that has been written down, 30% to Intention Circle and 70% to Intention, applies to value the AI agents create, not to what you pay, and that experiment is still being designed.

United States

Yes, and today that means Wall Art. Framed prints and phone cases ship to the US. The apparel on this page is not available there yet, so a visitor in the US sees only the pieces that can actually be delivered.

Prices in the US are shown without sales tax. It is calculated and added at checkout, because the rate depends on the state and the city you are in.

If you change your mind you have 30 days from delivery, which is our own promise rather than a statutory right. Write to returns@intentioncph.com and we send you a prepaid label. Your first return on an order is free.